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Make this Memorial Day Special....

Memorial Day is a special holiday to many Americans because of its significance to our country’s ideas of freedom and service.  Before cel...

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Our meals have been approved by the toughest critics: Kids!

2013 - Crain's 40 Under 40 List

Rhys W. Powell was recognized as one of Crain's 40 Under 40 list for 2013. The list is of 40 people who have achieved success in business before turning 40 years old. "Bad, processed school food is a systemic problem that will probably be changed on a larger scale by a company much bigger than ours," Rhys explains. Read more...

Red Rabbit: Where Education, Healthy Food, and Social Entrepreneurship Meet

[One] of New York’s (and the country’s) most innovative small businesses is Red Rabbit, which provides healthy meals, made from scratch, with regionally sourced produce, to the City’s schools. Mr. Powell advises potential entrepreneurs “Entrepreneurship is not a project, it’s a career. I would approach it with the mindset that you’ll have no choice but to be successful." Read more...

Another Cold Night in Staten Island

Red Rabbit provides much needed food to victims of Hurricane Sandy in Staten Island. Serves more 1000 farm fresh hot meals to residents in two different Staten Island Communities. Read more...

Red Rabbit Travels for Far Rockaway to Help Feed Hurricane Sandy

Far Rockaway was one of the hardest hit after Hurricane Sandy. Red Rabbit teamed up with Lisa Evers and the Street Soldiers to help bring some food and comfort to this area."The mission of Red Rabbit is to fix the school food system one community at a time, but really beyond that we want to make sure that everyone has a chance to eat healthy." Naeema said

Rhys W. Powell: Educating children with good nutrition

For Rhys W. Powell, Red Rabbit CEO, the school year means preparing healthy school meals for students in the New York metro area. “I left finance because I really felt that I wasn’t helping people,” Powell said.Read more...

Red Rabbit Makes Big Leap

Harlem-based Red Rabbit, which delivers nutritious meals made from scratch and from mostly local ingredients, is opening a second kitchen, in Brownsville, Brooklyn, "We started in 2005, before these issues were on the forefront of everyone's mind," said Rhys Powell, founder and president of Red Rabbit,” Read more...

Rhys W. Powell – Social Innovation Rockstar

Rhys Powell founded Red Rabbit as an antidote to the lackluster meals most schools provide for their students. It now serves healthy, locally-sourced lunches to almost 70 schools in New York City. "We’ve done a disservice to our kids. The system that we have is broken. The school food system is broken. We at Red Rabbit, we’re fixing that.” Read more...

Red Rabbit Partners with Rosie's Theater Kids to Provide Healthy Lunches and Nutrition Education Classes for Their Summer Camp Kids

With a special grant provided by the Palette Fund, RTKids is now able to offer their participants great-tasting and nutritious meals 5 days a week. "We are thrilled that the Palette Fund has joined forces with us to bring Red Rabbit lunches to feed our students every day," stated Lori Klinger, Artistic and Executive Director at Rosie's Theater Kids," Read more...

Program Helps Harlem Business Grow

Goldman Sachs 10,000 Small Businesses is a collaboration between the Goldman Sachs Foundation and LaGuardia Community College that gives owners of small businesses the vital tools they need to grow those businesses. "There is no other program that is as comprehensive in its scope and so in tune with the needs of the small business owner," said Powell. Read more...

Business Gains From LaGuardia and Goldman Program

Rhys W. Powell explains how 2011 was a banner year for Red Rabbit.: "While small businesses were still feeling the effects of the bruising recession, his seven-year-old company's revenues were going through the roof, new employees were hired to meet the demands of the company’s expanding client base and larger office space was leased to satisfy his growing operation." Read more...

icicAdvice from a Company to Watch

Red Rabbit named "Company to Watch" by Initiative for a Competitive Inner City : "Rhys Powell, President and founder of Red Rabbit LLC accepted one of the Goldman Sachs Companies to Watch Award at the evening's celebration. His NYC-based business has been more than doubling its annual revenues in each of the last three years." Read more...

free enterpriseWhat I Didn't Know When I Started My Business

Red Rabbit, President and Founder Rhys W. Powell shares his experiences and provides insight on how his business is finding success.: "I started Red Rabbit in 2005 with a vision and a passion—that good nutrition is essential to a child's academic growth, physical health, and behavior. What I didn't know was how to make a business out of a passion." Read more...

U.S. Chamber of CommerceRhys W. Powell President & Founder Of Red Rabbit To Speak At America's Small Business Summit

Rhys W. Powell, President & Founder of Red Rabbit and Goldman Sachs 10,000 Small Businesses graduate, will be a featured speaker on a panel hosted by the U.S. Chamber of Commerce: "Currently, we are serving more than 10,000 made from scratch meals and snacks a day to kids all over the New York metro area," Read more…


NY TimesPush to Give Midsize Farms a Hub at a Bronx Market

New York Times April 24th, 2012: Founder and President of Red Rabbit Rhys W. Powell shows his support of local farmers by sourcing more than 80% of produce from local farmers.


ABC News

As seen on ABC7:Red Rabbit is proud to announce that our bagel supplier, Davidovich Bakery, was recently in the news. It is a Queens-based wholesaler that cranks out roughly 19,000 bagels each night, in an around the clock operation. They pride themselves on making their product the old-fashioned way from start to finish…which is why we use their baked goods in our Red Rabbit menus. If you happen to love our bagels, Davidovich will be opening their first retail operation at Broadway and 80th Street—the former H&H Bagels space—sometime this year. For more information, please visit www.davidovichbakery.com



NY1As seen on NY1: Lowering Childhood Obesity Rates Ryan-NENA Community Health Center Medical Director Dr. Matthew Weissman says, "That may mean focusing on some of the schools in those areas and having more educational projects or exercise programs and looking at the nutrition in the school snacks or after school programs that these kids go through."